From big cheese Kelvin Cheung (founder and CEO):
“Every year, I do a personal fundraiser for FoodCycle. Last year, it was a 24 hour mountain bike race in a team of 3 in the dark forests of Northern Scotland – with 18 hours of darkness, an uphill icerink to ride up, and loads of mud… I was wondering what the next challenge would be.
Instead of escalating the cycling madness to new heights, I went down a different path.
An idea was hatched at our annual conference last September, for me to get a tattoo of our logo on my arm. I lost track of how many whiskies were consumed before this decision was made, but all doubts of me pulling out were cast aside when I announced in front of all the FoodCyclers across the country the next day that this would be done - so here I am keeping my word!
For those of you that need a little bit more background, FoodCycle builds communities by combining volunteers, surplus food and a spare kitchen space to create nutritious meals for people at risk of food poverty in the community. Now in 16 communities in the UK, our projects are beacons of what communities can achieve when they come together for a common cause.
We’ve cooked over 37,000 meals now from 32,000kg food that otherwise would have been wasted, and our network of over 1000 volunteers have made lasting relationships with those in the communities.
FoodCycle was started by myself in 2008 and had it’s first cooking session on 10 May 2009.
On 15 June 2012, I am extremely delighted to be celebrating 3 years of FoodCycle cooking and also my 29th birthday – and what better way to celebrate three happy and amazing years… with a tattoo.
Please support my ‘event’ and support FoodCycle in tackling food poverty and food waste in the UK!
PS. This tattoo will be actually bigger than the temporary one I got on in the picture! … and if I raise more than £5000, I might just consider getting Pip riding the dragon on my back.
Onwards and upwards, thanks for reading!!”
You can support Kelvin and make this tattoo a reality by donating HERE - please give generously!















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